Creating functional and beautiful web sites is the heart of our business and our area of greatest expertise.
We handle planning, development, hosting and management internally, so you don’t have to worry about dealing with multiple parties. Through years of experience, we’ve developed four areas we believe are the essential tools for a successful web site.
Over a third of your customers primarily go online using their smartphones—in fact, mobile and tablet browsing is expected to eclipse desktop-based access within three to five years. This very page you’re on right now, believe it or not, receives 31 percent of its traffic from smartphones and tablets.
It’s a fact: 86 percent of smartphone and tablet owners have used their devices to look up information about a business in the past thirty days. How do you effectively reach your audience and ensure its experience with your website is positive no matter the platform or screen size? We’ve stopped trying to keep up with the endless new resolutions and devices that might possibly access your website. Instead, we build websites that adapt and respond to the user’s behavior and environment based on screen size, platform, and orientation.
Responsive design gives us the freedom to build a site that can dynamically change to fit each user and platform. A media query allows us to target not only certain device classes but also to actually inspect the physical characteristics of the device rendering our work. We then prioritize content and make strategic choices as elements shift and reposition themselves—for example, highlighting the contact info and social media elements when a user is browsing on a smartphone or adjusting the text size and readability when a user is on a tablet device.
When most people think about web design, they tend to think of the visual presentation, and for good reason. The emotional response that your design elicits will establish a connection with your audience more effectively than any amount of written content could hope to achieve.
Through face to face meetings and correspondence, we take an earnest look at your objectives, then work carefully to choose the best combination of color, layout and typography to effectively communicate the purpose of your site. While we could bore you with a detailed description of our creative process, we think the quality of our finished work makes a stronger statement.
Even the best-designed Web site is doomed to failure if its target audience can’t find it. Fortunately for you, we keep search engines in mind from the very first concept sketches right up to site launch. By adhering to World Wide Web Consortium (W3C) standards in our code and infusing your site with relevant content, metadata and keywords, we can help your site increase its organic rank on popular search engines like Google, Yahoo, and Bing.
Unlike pay-per-click advertising or other means of artificial search engine optimization, increasing your organic ranking has no maintenance cost and is more likely to return meaningful leads, since it’s based on relevance to the search terms rather than advertising dollars.
Content Management System
We believe that your web site should be a simple, economical and most of all dynamic means of communication. We know that in order to achieve this, the tools for controlling your site’s content should rest firmly in your hands. We also know that the concept of managing a web site is probably unfamiliar if not downright intimidating.
With a CMS, making frequent updates becomes a feasible task that can be accomplished in a matter of minutes. Far from being just a text editing tool, our content management system also offers more advanced features like e-commerce, blogging, and pretty much anything else you can imagine.